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Welcome to Marketing Association of Credit Unions

Since 1986, the Marketing Association of Credit Unions (MAC) has been recognized as the preferred trade association for credit union marketing professionals. MAC exists to provide opportunities for professional development and success. Our areas of focus are designed to help achieve your goals.

Visit the MAC Message Board where you can discuss marketing ideas with other MAC members. Click here for more information




Visit the MAC 2008 Microsite | View Detailed Program | View Speaker Video




UPCOMING EVENTS

May 21-23, 2008
22nd Annual Conference & Awards Ceremony
Marriott Newport Beach Hotel
Newport Beach, CA

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>View 2008 Awards Competition Winners!
Ron Galloway

MAC Mentionables Online
How Wal-Mart Got Its Banks
By Ron Galloway, MAC 2008 Conference Speaker

Sighs of relief were heard through the financial services world earlier this year when Wal-Mart withdrew its application to the FDIC for an Industrial Loan Company charter. Banks, credit unions, and other financial institutions were understandably concerned that Wal-Mart would apply their immense scale and “Always Low Prices” model to the financial services industry.  MORE >


MAC Insight Online
1st United Services CU Adopts "Simpler, Faster and
Friendlier" Mantra

The 1st United Services Credit Union (USCU) brochure series was part of a larger re-branding campaign that included branch design and merchandising, the website, and all of the marketing collateral. The goal was to revitalize the credit union’s brand through the promise of “a lifetime of simpler, faster, friendlier financial products and services.”  Market competition is particularly strong among regional credit unions and banks around Pleasanton in Northern California’s
East Bay. MORE >


 

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Marketing Association of Credit Unions (MAC)
8365 Keystone Crossing, Suite 107
Indianapolis, IN 46240
Phone: (317) 205-9483
Fax: (317) 205-9481
Email: mac@hp-assoc.com