We are currently looking for CU marketers that are interested in speaking at MAC's 24th Annual Conference in San Francisco, CA in May of 2011. If you have particular expertise in a certain area of the credit union marketing "spectrum", wish to share your knowledge and insight and are a good speaker, please consider responding to this Call for Speakers and Sessions.
To be considered, please provide the following information via reply email to
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no later than Friday, July 30, 2010:
1. Session Title 2. A course description of 75 words or less. 3. Five or fewer learning objectives for this course. 4. Session format (i.e. breakout session, keynote, panel discussion, case study) 5. Length of session (please note that MAC Conference programs are normally a maximum of 60 minutes in length) 6. Indicate other conferences or sessions at which you have presented
Please note that we encourage sessions that provide examples of actual credit union, financial services of consumer marketing campaigns. Consider that attendees at MAC 2010 suggested the following topics for future conference sessions:
-Generating Loans/Loan Growth -Mobile Branding -Social Media topics: Monetizing, how to make it work for you on limited resources, how to adapt to current/future trends, Long term vision -How Currency Marketing works -Have agencies talk about how they actually brainstormed and/or developed "creative" -Provoking "Word of Mouth" campaigns -Innovative ways to communicate/market to Generation Y -SEG Penetration
Associate members - even if you are not submitting a session proposal, we would still appreciate your input and participation. If you know or have personal relationships with professionals that would be a good fit as a speaker for the MAC conference, please let us know. We'd like to leverage your connections! |