Cynthia M. McAree is Chief Marketing Officer at Apple Federal Credit Union, where she leads strategic marketing, brand management, member experience, communications, digital strategy, and community engagement. A seasoned marketing leader with over 30 years of experience, Cynthia has played a key role in Apple’s growth from $235 million to over $5 billion in assets.

Known for her results-driven approach, Cynthia develops the annual marketing strategy and budget, supports product and service innovation, and champions initiatives that deepen member relationships. Her work has earned national recognition, including seven CUNA Diamond Awards, five CUES Golden Mirror Awards, six MAC Awards, and a NAFCU Marketing Award.

Cynthia holds an M.S. in Marketing from The Johns Hopkins University and a B.S. in Secondary Education from Old Dominion University.