BOARD VICE CHAIR

Hilary Kissell is the Director of Brand and Community Impact at Embold Credit Union, where she leads marketing, community engagement, and business development. During her 10 years with the organization, she has helped lead several major initiatives, including Embold’s full institutional rebrand and marketing support for new branch expansions.

Her work focuses on building strong brands, supporting membership growth, and creating meaningful connections between credit unions and the communities they serve. Hilary enjoys collaborating with other credit union marketers and sharing ideas that help move the industry forward.

Hilary holds a bachelor’s degree in English and a master’s degree in Communication and Leadership. She also serves on the board of Project 48, a nonprofit focused on supporting teens in foster care.