MAC 2026 Presenters

Ben is the Vice President of Marketing at Simplicity Credit Union. Ben and his team lead the marketing, creative, and public relations efforts at Simplicity CU. He got his start with a degree in graphic design and an early entrepreneurial career...

Sedge Beswickis an exited founder, keynote speaker and strategic advisor with nearly two decades of experience helping businesses, brands and founders navigate growth. From becoming ASOS's first social hire, to founding and exiting her own agency,...

Karan Bhalla is the CEO at AiVantage, dedicated to leveling the playing field for small and mid-size institutions by empowering them to implement sustainable data strategies. With over two decades of experience in data analytics, AI, and sustainable...

Lindsay Cielinski, Senior Digital Media Manager at BCU, has more than 8 years of experience in credit union marketing. She has helped shape BCU’s paid media strategy from its early stages and is passionate about continuous testing to uncover what...

James Dawson is Vice President of Brand Services at Alta Vista Credit Union, where he leads marketing, storytelling, and member experience initiatives for a community-focused financial institution serving the Inland Empire. With a 12-year career...

Brent Dixon guides leaders through strategic crossroads. He works with credit unions and community financial institutions across North America to align teams, chart growth paths, and ship results.

He founded Dixon Strategic Labs and co-founded...

Vicki Roscoe Erickson is a highly respected leader with more than 27 years of experience in the financial services industry, holding senior-level marketing and executive positions. Throughout her career, she has led strategic initiatives in...

Laurie Flanders is a growth-focused leader with 15+ years of experience helping credit unions turn marketing into measurable results. As SVP of Client Experience & Growth at Strum Platform, she partners with institutions to move beyond generic...

Dan Hansen is VP-Communications Strategist for STCU, where he has shaped a media relations approach that is proactive and never says “no comment.” Prior to joining the credit union team in 2009, he was a reporter and editor for The Spokesman-Review,...

Michelle Hyland is the Website & Digital Marketing Manager at SELCO Community Credit Union, where she leads website, email, and digital banking initiatives. With expertise in website strategy, SEO/GEO, and integrated digital campaign execution, she...

John Lanza is the Chief Mammal of Snigglezoo, creator of The Money Mammals powered by The Art of Allowance, an award-winning financial education program used by credit unions nationwide to connect with families by engaging kids and empowering...

With a background in business and communication, Taylor Malm began his career at P1FCU as a Social Media Specialist, eventually taking on a broader role in Digital Marketing. Recognizing an opportunity to elevate the credit union’s digital presence,...

Bryce Verlinden is a marketing leader known for turning big ideas into real-world impact. As Marketing Manager at Community Choice Credit Union, he leads product marketing, events, and community outreach strategies that grow membership and...

Corey Vilhauer is Director of Strategy at Blend Interactive, where he is responsible for leading the strategic design process with a focus on content strategy and information architecture.

Corey is co-author of The Web Project Guide: From Spark to...

Jenn Wade knows that the most powerful thing a credit union can do is make its members feel like they truly belong - and she's turned that belief into a blueprint for how credit unions can lead with experience.

Over a 17-year career rooted in the...

Katy Wagnon is the Chief Experience Officer at GoWest Credit Union Association. She plays a pivotal role in raising visibility of the association, its members and the value of credit unions across the GoWest region through strategic engagement and...

Karen McGaughey is the CXO and Principal at Strum, a national branding and marketing firm that helps financial institutions grow and evolve. She works closely with leadership teams to strengthen brands through strategic marketing, data-led insights,...

Paula O’Rourke is the President and CEO of Corda Credit Union, bringing more than 20 years of leadership experience across the financial services, nonprofit, and service industries. She is known for driving strategic growth and transformational...